Georgia

March 23, 2023

Prepare to Launch: What to Expect When Starting Your Business with Side

Launching your own real estate company is a huge transition from working as an agent or team lead at a big-box brokerage.

March 17, 2023

Side x Side 2023 Recap

Side x Side is a vibe. If you’ve been there, you know. If you haven’t, you can take in the sights and soundbites of our two-day annual event by checking out our Side x Side 2023 recap video.

February 16, 2023

Think Differently, Work Together

Side x Side 2023 was another one for the books. Why? Because it was the largest gathering of the Side Community — an esteemed group of trailblazers and difference-makers who bring innovation to the industry and raise the bar.

January 17, 2023

How to build a productive, long-lasting real estate team

Founders of market-leading teams share their best advice for agents looking to grow their headcount in 2022.

Deborah Morton, founder of Clareo Real Estate and Side’s first partner in Georgia, wanted to be able to look back at her career and know she made a difference in people’s lives.

May 23, 2022

Meet Leslie Johnson, Side’s Managing Broker of Georgia

Leslie Johnson has loved cities since before he ever set foot in one. Growing up on a farm, he didn’t have many opportunities to test drive big-city living.

Success Story

Clareo Real Estate
Marietta, GA

A Clear Path to Success

WATCH VIDEO

May 4, 2022

The Best Agents, All in One Room

In March 2022, the Side community gathered at Disneyland for Side x Side — the premier real estate conference for top-producing agents, teams, and indies. Check out the main takeaways from the conference here.

April 6, 2022

Side is Now Live in Georgia

Side is officially open for business in Georgia, partnering with local agents, teams, and independents to create and grow their own businesses.

March 8, 2022

Fast Company Names Side to List of Most Innovative Companies of 2022

We're thrilled to be named one of Fast Company's Most Innovative Companies of 2022 for our groundbreaking model.

March 3, 2022

Why Boutique Brokerages Have the Competitive Advantage in a Crowded Market

With a record number of agents competing for inventory, it’s more important than ever to stand out from the crowd.

September 3, 2021

Top 8 Takeaways from Side REunite

On August 24 – 25, 2021, market-leading agents from around the country gathered in Napa, California for Side REunite to connect and share best practices with each other.

May 17, 2021

Finally, Someone Listened to Agents

Co-founders Guy Gal, Ed Wu, and Hilary Saunders created Side to test the limits of what’s possible in real estate.

July 2, 2019

On The Agent’s Side

Our name is our mission. Side is an exclusive real estate brokerage that empowers top agents with the premium support, service, and system they need to create their own brand and grow their own business.