Ownership

HELM Real Estate
San Francisco, CA

Where Are They Now: Helm Real Estate

Marcus Miller was excited to start his own company, Helm Real Estate, in 2018...

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Blog Post

March 24, 2023

What the City/Polaris Merger Says About the Future of Real Estate

Two of the leading boutique real estate companies in San Francisco, City Real Estate and Polaris Realty, kicked off 2023 by joining forces.

March 23, 2023

Prepare to Launch: What to Expect When Starting Your Business with Side

Launching your own real estate company is a huge transition from working as an agent or team lead at a big-box brokerage.

When Dan Risman Jones and Steven Huang partnered with Side to launch Ascend Real Estate in 2018, they were a team of three agents transacting around $50 million a year.

Ascend Real Estate
San Francisco, CA

Where Are They Now: Ascend Real Estate

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March 8, 2022

Fast Company Names Side to List of Most Innovative Companies of 2022

We're thrilled to be named one of Fast Company's Most Innovative Companies of 2022 for our groundbreaking model.

Blog Post

March 3, 2022

Why Boutique Brokerages Have the Competitive Advantage in a Crowded Market

With a record number of agents competing for inventory, it’s more important than ever to stand out from the crowd.

One of Roy Machado and Serina Lowden’s core beliefs is that people of color must have a stronger presence in real estate.

All City Homes
Elk Grove, CA

Build a Business That Reflects Your Community’s Needs

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May 17, 2021

Finally, Someone Listened to Agents

Co-founders Guy Gal, Ed Wu, and Hilary Saunders created Side to test the limits of what’s possible in real estate.

April 5, 2021

Side Raises $150M, Hits Unicorn Valuation

Side Partners are already elevating the real estate industry in California, Texas, and Florida. Now, we’re celebrating our funding because it will enable us to take Side nationwide

“For Side and Portfolio, we actually have an exit strategy for us,” says Judy Cuong, Co-Founder of Portfolio Real Estate, along with Samantha Tov.

Portfolio Real Estate
Elk Grove, CA

Empower Others to Build Wealth Through Real Estate

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Leaving his Pacific Heights brokerage after 25 years and starting his own company wasn’t part of the game plan for John Woodruff, Founder of Aethos Real Estate.

Aethos Real Estate
San Francisco, CA

Flip the Script: Partner with a Brokerage that Works For You

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Robb and Bryn Stroyke, owners of the Stroyke Properties Group at Bayside, explain how Side is “allowing people like us to have the benefits of a large firm but maintain the freedom of a smaller boutique”.

Bayside Real Estate
Manhattan Beach, CA

Big Firm Benefits, Boutique Freedom

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Anna Bellomo wanted to grow her own business and team, but she didn’t have the necessary resources to make it happen because she was doing it on her own, without any help. That’s where Side comes in. See how she’s able to grow now that Side has her back:

District Homes
Berkeley, CA

Someone Has My Back

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For Rica Ruiz, real estate is about so much more than buying and selling properties. She loves helping people, she puts her heart and soul into her work, and she wanted to build a brand that reflects the level of care she provides to her clients. After partnering with Side, Rica’s brand came to life.

Meraki Real Estate
Foster City, CA

My Brand Represents Me

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Together with Side, Samantha Tov and Judy Cuong co-founded Portfolio Real Estate which supports and empowers dynamic women looking to become successful entrepreneurs.

Portfolio Real Estate
Elk Grove, CA

Means a Lot to a Lot of Women

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July 2, 2019

On The Agent’s Side

Our name is our mission. Side is an exclusive real estate brokerage that empowers top agents with the premium support, service, and system they need to create their own brand and grow their own business.

See how John Woodruff, a third generation real estate agent, left the traditional brokerage behind and took ownership of his business, Aethos Real Estate.

Aethos Real Estate
San Francisco, CA

You Make The Decisions

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